Never miss
another
call.
Emma is the AI receptionist for trade businesses. She picks up every call and WhatsApp message — in English, Arabic and 20+ languages — understands the problem, creates the job and books the visit, so your team gets ready-to-go work, not call-backs.

Sarah Miller
WhatsApp call…
Booked by Emma
Tue 09:00 · Kitchen tap · no call-back needed
- always on, nights & weekends
- 0/7
- always on, nights & weekends
- businesses on HalaEmma
- 0+
- businesses on HalaEmma
- languages spoken
- 0+
- languages spoken
- free trial, no card
- 0 days
- free trial, no card
Trusted by 30+ trades · See all industries
From the shop floor
Over 1,800 businesses already work with Emma.
0%
Calls answered
0 min
to get started
0.0/5
Rating
“I used to spend an hour every evening returning calls. Now I read what Emma already sorted out during my break – and the appointments are already on the calendar. I wish I’d had this five years ago.”
Jana Weber
Owner, Weber Plumbing · HVAC
The problem
A missed call is a lost job.
Your hands are on the pipe, your phone is on the toolbox. By the time you can pick up, the customer has already called the next company.
0%
never try a second time
Avg. $0
revenue per lost inquiry
Emma always picks up. She answers emails, takes emergencies, and texts you on WhatsApp who wants what – even at night and on weekends.
No credit card · Cancel anytime

Unknown number
“Water is pouring from the ceiling!”
24 hours with Emma
While you work, the office runs.
07:00 · Morning
First call, before you leave.
Emma clarifies the request, asks for the address and a photo, and books the appointment.
Our boiler is making strange noises. Can someone come this week?
Of course! Wednesday at 10 am is free – does that work?
11:30 · Midday
Every channel, one inbox.
Phone, email, website form – everything lands sorted in one place.
12
Phone
7
3
Website
18:00 · Knocking off
The day is already sorted.
You get a WhatsApp overview of every request – nothing left hanging.
Emma
Daily report · 18:00
- CallBoiler check booked
- EmailQuote requested, draft ready
- WebsiteNew lead: bathroom remodel
- BookingFri 2:00 pm confirmed
23:10 · Emergency
She spots real emergencies instantly.
Burst pipe? Emma prioritizes, alerts whoever is on call, and reassures the customer.
- Emergency detected: burst pipe, water in basement
- On-call tech alerted by call + text
- Address and access info sent to the tech
How it works
Live today. Not next quarter.
- 1
Forward your number
One dial code on your phone. Customers keep calling the number they know.
- 2
Teach Emma your business
Services, prices, emergency rules — we set it up with you in about 20 minutes.
- 3
Get ready-to-go jobs
Every call, email and website lead arrives sorted, booked and summarized on WhatsApp.
More than an answering machine
Emma thinks ahead – like a real teammate.
She doesn’t take messages. She gets the work done.
While the caller is still on the line, Emma works in your system — so most calls end with a booked job instead of a call-back.
- Saves the callerName, address, access notes
- Creates the jobProblem, urgency, location
- Books the visitChecks your free slots
- Alerts the teamOnly when it’s needed
Speaks your customers’ language
20+ languages, switching automatically.
Spots real emergencies
Burst pipe at 11 pm? Emma flags it and alerts whoever is on call — right away.
Set up in 5 minutes
Enable call forwarding and you’re done. Works with any phone system and your existing number.
Data secure in the EU
Servers in Germany, GDPR-compliant, encrypted. Your customer data stays yours.
Real humans in support
Free onboarding, a dedicated contact, and open office hours every weekday.
Everything Emma does
13 services. One office assistant.
Customer stories
What businesses say about Emma
“My wife used to take the phone calls on the side. Now she has her evenings back.”
Tobias Brandt
Brandt Electric · Electrical
“In a storm the phone never stops. Emma cleanly sorts what actually needs urgent attention.”
Mehmet Aydın
Aydın Roofing & Facade · Roofing
“Customers often don’t even notice they’re talking to AI. That’s how friendly she is.”
Sabine Krüger
Krüger Interiors · Painting
Pricing
From $79 a month.
A part-time office hire quickly costs ten times that — and still misses calls after 5 pm.
Starter
$79 / month
For solo tradespeople who can’t pick up on the job.
- 300 Emma call minutes / month
- 300 Emma chat replies / month
- 2 team members
- Emma answers WhatsApp calls
- Emma books jobs & appointments during calls
- Emma auto-replies to WhatsApp & email chats
- Shared inbox for WhatsApp & email
- Google / Outlook calendar sync
Professional
$149 / month
For teams that want every request turned into a booked job.
- 800 Emma call minutes / month
- 1,500 Emma chat replies / month
- 10 team members
- Everything in Starter
- Quotes customers accept online
- Customer forms
- Review requests
- Website builder
- Ask Emma (dashboard assistant)
- REST API & webhooks (n8n)
Business
$279 / month
For multi-crew shops that run everything through Emma.
- 2,000 Emma call minutes / month
- 5,000 Emma chat replies / month
- Unlimited team members
- Everything in Professional
No credit card Your number stays the same Setup with a real human Servers in Germany
FAQ
Questions before you start?
What is HalaEmma?+
HalaEmma is an AI office assistant for trade and service businesses. Its assistant, Emma, answers phone and WhatsApp calls, replies to emails and chats, books appointments into your calendar and turns every inquiry into a job — 24/7, so you never lose work to a missed call.
How much does HalaEmma cost?+
Plans are monthly: Starter $79 / AED 289, Professional $149 / AED 549 and Business $279 / AED 999 per month. Prices are also fixed in EUR, GBP, CHF and SAR. Every account starts with a 14-day free trial, no credit card needed.
Does Emma speak Arabic?+
Yes. Emma speaks Modern Standard Arabic and the Gulf, Saudi, Levantine, Egyptian, Iraqi and Maghrebi dialects, plus English and more than 20 other languages. She switches automatically when the caller does.
Is HalaEmma available in the UAE and Saudi Arabia?+
Yes. HalaEmma is built for businesses in the UAE, Saudi Arabia and the wider Gulf as well as Europe and the US, with prices in AED and SAR, WhatsApp Business calls and chats, and Arabic dialects for local callers.
Do I need a new phone number?+
No. You forward your existing number to Emma — when you don’t pick up, or always. Customers never notice a change.
Will customers know they’re talking to AI?+
Emma introduces herself as your digital assistant. Most callers simply appreciate that someone picks up and books them right away.
What happens with real emergencies?+
Emma recognizes emergencies like burst pipes or heating failures, states your after-hours fee, and alerts whoever is on call by call and text.
Does it work with my job software?+
Emma syncs with Google Calendar and Outlook and sends alerts on WhatsApp Business. For your job, CRM or accounting software, connect her through n8n: Emma sends every call, job, booking and quote as a signed webhook, and n8n can create jobs or add notes through her REST API.
Is my data safe?+
All data is stored on servers in Germany, encrypted and GDPR-compliant. You decide how long recordings are kept.
Can I cancel anytime?+
Yes. Plans are monthly and can be paused or cancelled at the end of each billing period. The trial needs no payment details.
Still unsure? Book a 20-minute demo or explore the demo dashboard.
From today on, no call goes unanswered.
- 14 days free, no payment details
- Then from $89 per month
- Cancel monthly
- Your number stays the same